So what exactly IS personal branding photography?

The keyword to me is "personal" that allow a potential client to connect with you...even if it's just virtually at first.  A potential client coming to your website can get a taste of your personality & a feel for what you may be like to work with.  

Personal branding images seem much less formal and old-fashioned to me. They have a lifestyle or editorial feel to them instead of the traditional corporate or executive headshots of years past. 

But the best part is that branded photoshoots are an absolute BLAST to create!   Most of my clients are super nervous when they arrive but by the end they are laughing and excited to do it again!
 

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