Personal Branding Photography

It’s not just a headshot….It's someone's first impression of you.

Activate your brand power.  

Capture your inside story.  

Define your true essence.

You're more than a brilliant business mogul.  You’ve overcome adversity and undergone transformation.  You’re full of bold moves and limitless dreams, but you’ve had your share of fear and self-doubt too. And because there are so many sides of you: the strategist, the trendsetter, the spiritualist, the parent, the explorer, the sensualist, the best friend, the rule breaker - it's important to you that your website photographs reflect every facet of who you are.

I’m Heidi Hapanowicz, a New York City based personal brand photographer and visual marketing expert for corporate executives and entrepreneurs who want to sell authentically, up-level their confidence, and inspire trust by helping their customers see the real and relatable person behind the brand.

Because that LinkedIn headshot your cousin took of you sitting poolside with the cropped out margarita? Probably isn't making the kind of statement you want.......

NYC Personal Brand Photographer

Just bring your fabulous self....

and we'll take care of rest.

A handful of things you can stop worrying about....

• I'll never look like those celebrities and models in the magazine. (Actually, you can. And you will.)

• I’ve got nothing to wear. (That’s why I’ve got professional styling tips to guide you, every step of the way.)

• I can’t do this. (Big breath. I’ll show you exactly how—hand-holding included.)

We’ll start with a simple questionnaire and visual branding strategy session to get clear on who your clients are, who you are, and what kind of brand statement you want to make. I’ll bring my visual marketing expertise to the table, so we can talk about how we’ll use your photo shoot to capture your personal style and share your message.

Next, I’ll help you pull together the “look” you’re going for with custom brand styling—everything from wardrobe to location to props. You’ll also receive a photo shoot prep package that tells you everything you need to know before your shoot. And because I’m such a hands-on gal, I’ll review outfit choices with you (even if you want to text me photos from the dressing room) and be available for unlimited support by email right up to the day of your photo shoot!

Ready to learn more about booking your personal brand photography session?